Do you know what individual M&M's are called?

M&Ms introduces first new character in more than a decade: Purple - CBS News

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M&M's Introduces New Purple 'Spokescandy', FN Dish - Behind-the-Scenes, Food Trends, and Best Recipes : Food Network

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Do you know what individual M&M's candies are called?

M&M's spokescandies are 'back for good' after Maya Rudolph's Super Bowl ad debut